Initial - The Noble Pauper

很多年前，一直在看著Initial由一間店鋪變成分店林立的高級店鋪，Initial 賣的不只是Fashion，還引入其他品牌，還有裝飾品、手錶等等意想不到的精品，所有的Newsletter, coupons等等都以Vintage為主要設計元素，高貴古典帶著另一番味道。

最近在總辦公室以Initial - The Noble Pauper 為主題的 Fall Winter 2009 Collection，踏進門口便已感受到那種Vintage的感覺...

Initial - The Noble Pauper Fall Winter 2009

The NOBLE PAUPER
Womenswear & Menswear Fall Winter 2009 Collection

After the Great War (1914 - 1918), Some nobles have lost their social status. Despite the fact that they were struggling in the economic Crisis, still, they desired to maintain their social life in the high society.
The Noble wandered in different parties & pubs all day long, To escape from the reality and their fair. They are what we call "The Noble Pauper".

ROOM 1

Why are you standing so high? You think you are a horse, don't you?

ROOM 2

I'm elegant. I AM, OF COURSE I'M! Now until forever.

ROOM 3

It should be in E minor here, no no no..., it should be in B minor, no...it should be...

ROOM 4

I'm happy, I'm very happy, I should be very happy! I ought to be happy!!!

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Initial Café
近年在其中一間分店開設了Cafe，食物飲質素味道十分高。
我們到過的這間Cafe，最後還做了Video，特別嗚謝Jerrymug Lee, Co-producer。